USIndoor to Introduce Online Proshops at National Convention

Washington, DC (June 21, 2005) – The United States Indoor Soccer Association (USIndoor) announced today an alliance with national retailer Sporting Essentials for athletic apparel and equipment. Under the arrangement, USIndoor members without an existing retail store can easily have one, and those having a store already can supplement their existing one.

At no cost to participating members, Sporting Essentials handles virtually all of the setup, customer service, delivery, and back-end administration. Customers simply visit their facility’s or league’s website, click on a link to the virtual pro shop, and order from over 2,000 products.

Brett Russell, vice president of Sporting Essentials, explained, “Having a pro shop demonstrates a facility’s commitment to sports; having an online pro shop shows its commitment to success.” The Sporting Essentials online pro shop is ideal for facilities interested in generating incremental revenue, as well as fully serving their customers. Even facilities without a website can participate via a link from USIndoor.com.

Said USIndoor president Don Shapero, “There’s no longer a reason for any facility or league not to have a retail presence. The additional asset will better serve customers and enhance our members’ image.”

For a demonstration, visit USIndoor.com and click “Soccer Mall.” For more information or to sign up immediately, facilities and leagues may contact USIndoor (George Gill) at marketing@usindoor.com or 312-321-4775, or Sporting Essentials (Brett Russell) at 800-930-6272. Information surrounding USIndoor’s 2005 Facility Operators’ Conference, where the program will officially kick off (June 23-26, Chicago), is also available via www.usindoor.com.

About the United States Indoor Soccer Association
Founded in 1998, the United States Indoor Soccer Association is a member organization of over 300 sport facilities, startups and corporate members. USIndoor offers a range of products and services that support community recreation centers, with an emphasis on indoor soccer. Corporate affiliates provide products and services including insurance, building construction, flooring, dasher boards, apparel, management software, youth programming, vending machines, and consulting. In addition, USIndoor promulgates Official Rules, certifies referees, publishes a national magazine (GOAL Indoor), and provides online news and information at www.usindoor.com, for a market estimated in excess of 4.3 million youth and adult players.

About Sporting Essentials
Based in Mystic, CT, Sporting Essentials is fast becoming THE one-stop shop for sports enthusiasts and organizations. Sporting Essentials is known for its huge selection of quality apparel and equipment, great prices and exceptional service. A key partner of Sporting Essentials is Admiral Soccer USA and High 5 Sportswear, Manufacturer’s of team uniforms and equipment serving soccer, baseball, basketball and volleyball teams across the USA. To find out more about Sporting Essentials or its program with USIndoor, contact Brett Russell at 800-930-6272.


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The United States Indoor Soccer Association is dedicated to promoting the interests of indoor soccer.

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