USIndoor and Zoom Media
to Unveil National Marketing Plan at 2005 Facility Operators’ Conference
The United States Indoor Soccer Association (USIndoor) has announced
an exclusive media and promotional agreement with Zoom Media, a
lifestyle media and marketing company, for the sale of signage and
promotions at member facilities.
The agreement allows Zoom Media to provide large-scale, backlit
media boards in facilities that are USIndoor members, beginning
in New York, Chicago and Los Angeles. The boards, which are now
on sale to advertisers, will be in place in these and other top
markets by late summer or early fall of this year. Also through
Zoom Media, all USIndoor members are eligible to participate in
promotional and sponsorship programs, effective immediately.
"USIndoor
member facilities are a great complement to our existing advertising
network," said Dennis Roche, president of Zoom Media. "These
venues offer the perfect environment for brand advertisers to reach
active families and sport enthusiasts." Participating facilities
will have the option to receive either a share of revenue or an
LED sign to promote in-house events.
"USIndoor
is very pleased to have the opportunity to work with Zoom,"
said Don Shapero, USIndoor president. "Not only does the program
enable advertisers to reach families and individuals, who are hard
to reach through traditional media, but it will help our members
generate revenue."
Advertisers
as well as indoor sport facilities interested in participating or
in joining USIndoor should contact George Gill, USIndoor’s Director
of Marketing at (312) 321-4775 or marketing@usindoor.com.
About
Zoom Media
Zoom Media operates a network of over 5,000 venues targeting active
consumers in a variety of highly targeted indoor locations, including
health clubs, movie theaters, restaurants, and nightclubs, with
over 40,000 billboard locations throughout North America. Zoom is
owned by Telemedia, a North American media holding company. For
more information, visit www.zoommedia.com.
About
the United States Indoor Soccer Association
Founded in 1998, the United States Indoor Soccer Association is
a member organization of over 300 sport facilities, startups and
corporate members. USIndoor offers a range of products and services
that support community recreation centers, with an emphasis on indoor
soccer. Corporate affiliates provide products and services including
insurance, building construction, flooring, dasher boards, apparel,
management software, youth programming, vending machines, and consulting.
In addition, USIndoor promulgates Official Rules, certifies referees,
publishes a national magazine (GOAL Indoor), and provides online
news and information at www.usindoor.com,
for a market estimated in excess of 4.3 million youth and adult
players.
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main page
The United States Indoor Soccer Association is dedicated to promoting the interests of indoor soccer.
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